Faces of Windows Server 2008

• Codify and George Patterson Y&R/Wunderman jointly developed the Faces of Windows Server 2008 campaign site for Microsoft globally.
• The campaign was run and deployed across 31 countries.
• The site employs advanced facial recognition and image processing technology.
• A single infrastructure was developed to support the entire global campaign, hosted centrally in Australia .
• The site had complex localisation requirements including support for non-Latin/Roman character sets such as Arabic, Chinese, and Japanese.
• Projected capacity planning required allowance for very high peak loads from large instantaneous demand generation such as e-mail broadcasts or massive newsletter broadcasts sent to Microsoft's registered customer base. 
• The key site features (facial detection, compositing, and morphing) were all very computationally intensive (up to 10-15 seconds per request). This required very careful planning and special architectural considerations.

• Codify's Faces of Windows Server 2008 Case Study